Website operations & migrations
Experience across website operations, web migrations, redirect and migration QA, and launch coordination.
ABOUT NORTHLINEIQ
Founder-led review for consequential digital decisions.
NorthlineIQ is an intelligence platform. Digital IQ is its flagship commercial product, and NorthlineIQ Labs preserves clearly labeled experimental products and research.
ONE COMPANY / CLEAR BOUNDARIES
Commercial focus without erasing useful work.
Digital IQ turns observable digital evidence into a reviewed baseline, a prioritized diagnosis, bounded remediation, and a comparable rescore.
NorthlineIQ Labs is the secondary portfolio for emerging systems, automation, and experimental products. Labs work is labeled by its actual status and does not become a customer claim.
Acquisition Intelligence remains the existing Labs product, with its routes, data, history, and application architecture preserved.
WHY FOUNDER ACCOUNTABILITY
A real person is accountable for how the system is applied.
NorthlineIQ is founder-led. It does not imply a large agency team or hand a score directly from an automated scan to the customer.
Search operations
Experience connecting search and SEO requirements to content, technical implementation, ownership, release decisions, and measurable verification.
Analytics implementation
Practical work with GA4, Google Tag Manager, Google Search Console, event validation, attribution limitations, and privacy-aware measurement.
Program delivery
Technical project management, workflow and systems design, vendor coordination, and AI-assisted operations governed by explicit evidence and approval boundaries.
This description is intentionally general. It does not disclose employer-confidential information, customer data, private vendor terms, unpublished strategies, or proprietary work product. Meet Thaddeus Vale
OPERATING PRINCIPLES
Useful evidence, visible limits, focused action.
Evidence first
Claims remain bounded by what was observed, sourced, and reviewed.
Product over service catalog
The customer receives a diagnosis and improvement system, not a pile of acronyms.
Progress without pretense
Unknowns stay unknown, illustrative content stays labeled, and planned capabilities stay separate from live work.
FOUNDING PILOT
See what the review produces.
Explore the sample, then start a legitimate assessment with one public website.